About Dipe

As of 2024–2025, the global number of K-pop fans is estimated to exceed 150 million—approximately 2% of the world’s population. Their ages, genders, and nationalities are as diverse as their passion is powerful.

Thanks to this boundless love, the Korean entertainment media outlet Dispatch has been able to reach global readers through social media and beyond. From K-pop and K-drama to K-movies, we are at the very heart of the K-culture movement.

Every day, we take photos, write stories, and strive to deliver the truth with accuracy—and speed. And yet, one question has always lingered in our minds: Is there a way to connect with our readers beyond the digital screen?

That question led us to create Dipe : an O to O (Online to Offline) service born from a desire to extend our connection into the real world.

When was the last time you received a handwritten letter or a postcard, rather than a package from an online shopping mall?

Do you remember the quiet thrill of checking your mailbox, hoping for news from someone far away?

Dipe was created to rekindle that analog emotion. Through it, we send real photo postcards to readers we’ve met online.

Each month, Monthly Dipe—our signature “postcard magazine”—features eight curated news photos from Dispatch, printed and mailed directly to your door.

These postcards can be delivered to readers across the world—wherever the mail can reach. Too often, international K-pop fans must settle for watching from a distance. With Monthly Dipe, we want to bring the story directly into your hands.

Through this tactile experience, Dispatch hopes to share a moment of true connection. Just once a month, let your mailbox—rather than your phone—bring you a sense of closeness.

On the Dipe app, readers can vote intuitively for their favorite Dispatch photos. The most loved images will become part of K-pop history, ranked and remembered through your choices.

Dispatch is committed to being with our global readers—online and off. In this era of AI, where anxiety and hope collide, we believe Dipe represents one of the most human connections still possible.